{"id":30783,"date":"2025-08-31T10:23:31","date_gmt":"2025-08-31T08:23:31","guid":{"rendered":"https:\/\/glaciersalive.ch\/?page_id=30783"},"modified":"2026-06-16T11:35:12","modified_gmt":"2026-06-16T09:35:12","slug":"mastercard-projekt","status":"publish","type":"page","link":"https:\/\/glaciersalive.ch\/en\/mastercard-projekt\/","title":{"rendered":"Mastercard Project"},"content":{"rendered":"

[et_pb_section fb_built=“1″ fullwidth=“on“ disabled_on=“on|on|off“ _builder_version=“4.27.4″ _module_preset=“default“ global_colors_info=“{}“][et_pb_fullwidth_menu menu_id=“14″ fullwidth_menu=“off“ logo=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2025\/12\/IMG_1429.jpg“ logo_width=“32%“ show_search_icon=“on“ _builder_version=“4.27.4″ _module_preset=“default“ menu_font_size=“16px“ text_orientation=“right“ custom_padding=“||0px|||“ global_colors_info=“{}“][\/et_pb_fullwidth_menu][et_pb_fullwidth_menu menu_style=“centered“ fullwidth_menu=“off“ active_link_color=“#FFFFFF“ logo_height=“104px“ logo_max_height=“78px“ _builder_version=“4.27.4″ _module_preset=“default“ menu_text_color=“#FFFFFF“ menu_font_size=“20px“ background_color=“#072130″ custom_padding=“1px|||||“ child_filter_hue_rotate=“359deg“ child_filter_brightness=“200%“ child_filter_contrast=“0%“ border_color_all_image=“#FFFFFF“ global_colors_info=“{}“][\/et_pb_fullwidth_menu][\/et_pb_section][et_pb_section fb_built=“1″ fullwidth=“on“ disabled_on=“off|off|on“ _builder_version=“4.27.4″ _module_preset=“default“ global_colors_info=“{}“][et_pb_fullwidth_menu menu_id=“14″ fullwidth_menu=“off“ logo=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2025\/12\/IMG_1429.jpg“ logo_width=“76%“ show_search_icon=“on“ _builder_version=“4.27.4″ _module_preset=“default“ menu_font_size=“16px“ text_orientation=“right“ custom_padding=“||0px|||“ global_colors_info=“{}“][\/et_pb_fullwidth_menu][et_pb_fullwidth_menu menu_style=“centered“ fullwidth_menu=“off“ active_link_color=“#FFFFFF“ logo_height=“104px“ logo_max_height=“78px“ _builder_version=“4.27.4″ _module_preset=“default“ menu_text_color=“#FFFFFF“ menu_font_size=“20px“ background_color=“#072130″ custom_padding=“1px|||||“ child_filter_hue_rotate=“359deg“ child_filter_brightness=“200%“ child_filter_contrast=“0%“ border_color_all_image=“#FFFFFF“ global_colors_info=“{}“][\/et_pb_fullwidth_menu][\/et_pb_section][et_pb_section fb_built=“1″ disabled_on=“on|off|off“ admin_label=“Header“ _builder_version=“4.27.4″ _module_preset=“f08e7613-a180-4797-9c4f-8fef2b5afe95″ background_color_gradient_stops=“gcid-d119accd-44d7-4f2f-b9d7-599c8463324b 0%|rgba(255,255,255,0) 100%|rgba(7,33,48,0.6) 100%|#072130 100%“ background_image=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2025\/08\/pasted-image-9525-scaled-1.jpg“ background_enable_image=“on“ locked=“off“ collapsed=“on“ global_colors_info=“{%22gcid-1f1bf5fb-a99d-4acc-8d9e-ddac074c158c%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-688c464a-d6f2-4296-b592-395352c71c79%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-d119accd-44d7-4f2f-b9d7-599c8463324b%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93}“][et_pb_row _builder_version=“4.25.1″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.25.1″ _module_preset=“default“ global_colors_info=“{}“][et_pb_heading title=“Mastercard Projekt“ _builder_version=“4.27.4″ _module_preset=“9bab56d2-91ba-4ba3-b0ff-49ada2eb4275″ title_text_align=“center“ title_text_color=“#FFFFFF“ title_font_size=“90px“ custom_margin=“||10px||false|false“ global_colors_info=“{}“][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=“1_3,1_3,1_3″ make_equal=“on“ _builder_version=“4.27.4″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“1_3″ _builder_version=“4.25.2″ _module_preset=“d66df6ce-5467-4eab-b5b4-3bc8c37fe3c1″ global_colors_info=“{}“][et_pb_heading title=“Foundation“ _builder_version=“4.27.4″ _module_preset=“6285fc03-f68e-436b-88eb-ce0ec9ac41e8″ title_text_color=“#FFFFFF“ custom_margin=“||10px||false|false“ global_colors_info=“{}“][\/et_pb_heading][et_pb_text _builder_version=“4.27.4″ _module_preset=“96b74340-f02e-4e69-a17e-b537329df2e9″ global_colors_info=“{}“]<\/p>\n

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Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte.<\/p>\n

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Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=“1_3″ _builder_version=“4.27.4″ _module_preset=“2bc4d0a3-e501-46f0-bd98-06b18df0353e“ global_colors_info=“{}“][et_pb_heading title=“200 Millionen “ _builder_version=“4.27.4″ _module_preset=“6285fc03-f68e-436b-88eb-ce0ec9ac41e8″ title_text_color=“#FFFFFF“ custom_margin=“||10px||false|false“ locked=“off“ global_colors_info=“{}“][\/et_pb_heading][et_pb_text _builder_version=“4.27.4″ _module_preset=“96b74340-f02e-4e69-a17e-b537329df2e9″ locked=“off“ global_colors_info=“{}“]<\/p>\n

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Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ disabled_on=“off|on|on“ admin_label=“Header“ _builder_version=“4.27.4″ _module_preset=“f08e7613-a180-4797-9c4f-8fef2b5afe95″ background_color_gradient_stops=“gcid-d119accd-44d7-4f2f-b9d7-599c8463324b 0%|rgba(255,255,255,0) 100%|rgba(7,33,48,0.6) 100%|#072130 100%“ background_image=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2025\/08\/pasted-image-9525-scaled-1.jpg“ background_enable_image=“on“ custom_padding=“5px||3px|||“ locked=“off“ collapsed=“on“ global_colors_info=“{%22gcid-1f1bf5fb-a99d-4acc-8d9e-ddac074c158c%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-688c464a-d6f2-4296-b592-395352c71c79%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93,%22gcid-d119accd-44d7-4f2f-b9d7-599c8463324b%22:%91%22background_color_gradient_stops%22,%22background_color_gradient_stops%22%93}“][et_pb_row _builder_version=“4.25.1″ _module_preset=“default“ custom_padding=“||5px|||“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.25.1″ _module_preset=“default“ global_colors_info=“{}“][et_pb_heading title=“Mastercard Projekt“ _builder_version=“4.27.4″ _module_preset=“9bab56d2-91ba-4ba3-b0ff-49ada2eb4275″ title_text_align=“center“ title_text_color=“#FFFFFF“ title_font_size=“90px“ custom_margin=“||10px||false|false“ title_font_size_phone=“54px“ global_colors_info=“{}“][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=“1_3,1_3,1_3″ make_equal=“on“ _builder_version=“4.27.4″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“1_3″ _builder_version=“4.25.2″ _module_preset=“d66df6ce-5467-4eab-b5b4-3bc8c37fe3c1″ global_colors_info=“{}“][et_pb_heading title=“Foundation“ _builder_version=“4.27.4″ _module_preset=“6285fc03-f68e-436b-88eb-ce0ec9ac41e8″ title_text_color=“#FFFFFF“ custom_margin=“||10px||false|false“ global_colors_info=“{}“][\/et_pb_heading][et_pb_text _builder_version=“4.27.4″ _module_preset=“96b74340-f02e-4e69-a17e-b537329df2e9″ global_colors_info=“{}“]<\/p>\n

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Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte.<\/p>\n

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Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“Video“ _builder_version=“4.25.1″ _module_preset=“ebd57eff-f9d4-426f-9813-6efc706727b4″ custom_padding=“3px||4px|||“ locked=“off“ collapsed=“on“ global_colors_info=“{}“][et_pb_row column_structure=“1_2,1_2″ _builder_version=“4.27.5″ _module_preset=“default“ locked=“off“ global_colors_info=“{}“][et_pb_column type=“1_2″ _builder_version=“4.25.1″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.27.4″ _module_preset=“8f302659-ff75-4ed0-9f7b-3d265b7a27e2″ text_orientation=“justified“ custom_margin=“||10px||false|false“ global_colors_info=“{}“]<\/p>\n

Mastercard Projekt<\/h2>\n

Initiiert von Mastercard setzt die Glaciers Alive Foundation die Kampagne \u00abLasst uns sch\u00fctzen, was wirklich Priceless ist\u00bb zum Schutz Schweizer Gletscher um.<\/p>\n

Das gemeinsame Ziel mit Mastercard ist, dass im Sommer ausgew\u00e4hlte Gletscher mit Gletscherschutzfolie abgedeckt werden, um so die Eismasse vor dem Schmelzen zu sch\u00fctzen. Unsere Stiftung entscheidet, je nach Gletscherort und Methode, \u00fcber die finale Abdeckungsfl\u00e4che.\u200e<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=“1_2″ _builder_version=“4.25.1″ _module_preset=“default“ global_colors_info=“{}“][et_pb_image src=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2025\/08\/7-2.png“ title_text=“7″ _builder_version=“4.27.4″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_image][et_pb_button button_url=“https:\/\/www.mastercard.ch\/de-ch\/vision\/verantwortung\/gletscher.html“ button_text=“Mastercard“ _builder_version=“4.27.4″ _module_preset=“c78839f2-7ddd-474d-8c1b-ba1392bff639″ custom_padding=“13px|50px|13px|40px|true|false“ global_colors_info=“{}“][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.5″ _module_preset=“default“ custom_padding=“2px||3px|||“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.27.5″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.27.5″ _module_preset=“8f302659-ff75-4ed0-9f7b-3d265b7a27e2″ text_orientation=“justified“ custom_margin=“||-5px||false|false“ custom_padding=“||0px|||“ global_colors_info=“{}“]<\/p>\n

Erste Erfahrungen mit mikroplastikfreien PLA-Vliesen<\/h3>\n

Im Rahmen des von Mastercard initiierten Projekts zum Schutz Schweizer Gletscher wurden auf ausgew\u00e4hlten Gletschern mikroplastikfreie PLA-Vliese des Typs SNOW Protect<\/strong> getestet. Ziel ist es, nachhaltige Alternativen zu herk\u00f6mmlichen PP-Vliesen zu pr\u00fcfen und deren Wirkung im praktischen Einsatz zu evaluieren.<\/p>\n

Die bisherigen R\u00fcckmeldungen der beteiligten Bergbahnen sind positiv:<\/p>\n

Weisse Arena Bergbahnen AG<\/strong><\/a><\/p>\n

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Mit dem eingesetzten PLA-Vlies (erstes Bild) waren wir zufrieden; es zeigte die gleiche Wirkung wie PP-Vliese. Das Zusammenn\u00e4hen und Entfernen des PLA-Vlies ist etwas aufwendiger, da es schwerer ist.<\/p>\n<\/blockquote>\n

Corvatsch AG<\/strong><\/a><\/p>\n

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Das PLA-Vlies (zweites Bild) liess sich gut ausbreiten und aufwickeln. Im Vergleich zum PP-Vlies konnte eine ca. 15\u201320 cm dickere Schneeschicht gemessen werden.<\/p>\n<\/blockquote>\n

Die ersten Praxiserfahrungen zeigen, dass mikroplastikfreie PLA-Vliese eine interessante Alternative f\u00fcr den Gletscherschutz darstellen k\u00f6nnen. Weitere Tests und Auswertungen werden dazu beitragen, ihr Potenzial f\u00fcr einen nachhaltigen Einsatz auf Gletschern noch besser zu beurteilen.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=“1_2,1_2″ _builder_version=“4.27.5″ _module_preset=“default“ custom_padding=“29px|||||“ global_colors_info=“{}“][et_pb_column type=“1_2″ _builder_version=“4.27.5″ _module_preset=“default“ global_colors_info=“{}“][et_pb_image src=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2026\/06\/Mikrofreievliese.jpg“ title_text=“Mikrofreievliese“ _builder_version=“4.27.5″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][et_pb_column type=“1_2″ _builder_version=“4.27.5″ _module_preset=“default“ global_colors_info=“{}“][et_pb_image src=“https:\/\/glaciersalive.ch\/wp-content\/uploads\/2026\/06\/Corvatsch.jpg“ title_text=“Corvatsch“ _builder_version=“4.27.5″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte. \u00a0 \u00a0 Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende. Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht. Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte. \u00a0 \u00a0 Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende. Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht. Mastercard Projekt Initiiert von Mastercard setzt die […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"give_campaign_id":0,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-30783","page","type-page","status-publish","hentry"],"yoast_head":"\nMastercard Projekt | GlaciersAlive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/glaciersalive.ch\/en\/mastercard-projekt\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mastercard Projekt | GlaciersAlive\" \/>\n<meta property=\"og:description\" content=\"Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte. \u00a0 \u00a0 Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende. Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht. Die GlacierAlive Foundation unterst\u00fctzte die Pilotprojekte. \u00a0 \u00a0 Alpiner Gletscherr\u00fcckgang seit der Jahrtausendwende. Menschen weltweit von der Gletscherschmelze und der damit verbundenen Wasserknappheit bedroht. 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